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Thematic analysis

Welcome to our thematic analysis (TA) web pages! TA is an increasingly popular method for analysing qualitative data, which can be applied in lots of different ways, to lots of different datasets, to address lots of different research questions!


We’ve developed an approach to TA that is theoretically-independent, and characterised by open-coding and a six-phase process for producing analysis. On this site you will find information about TA, including a basic introduction to our approach to TA  and an extensive list of resources. The site is a resource for people doing TA and for those who are interested in learning about TA.

If you are doing, or considering doing, TA, and have a question, please first look at our "frequently asked questions” page – we develop these based on the type of questions we get regularly asked about TA - unfortunately which we simply don’t have time to answer in person. We hope you find some useful answers there. If there’s something you really can’t find then, then please email us both.

Virginia Braun & Victoria Clarke